【周末講座A】Communication & Sales: The Art of Persuasion 溝通力、銷售力、說服力
"Communication works for those who work at it."
We all know that communication is the key to personal and career success. But how to make a meaningful and active communication?
"Sale" is not just a soft skill of selling products but a life skill to sell you and your ideas.
At this workshop TrinityScholar invites Chen-en (INSEAD MBA CMU BS; Deutsche Bank FIS MSCI and CFRA) to inspire and share with our students the art of persuasion.
溝通的重要性不在話下,怎樣可以達到有效的溝通才是重點。透過有效的溝通,"銷售"自己跟你的想法,讓聽眾能夠信服且買單,是我們終其一生的課題。
一般想到銷售 (sales),直覺就是業務工作賣東西賣服務,就所謂的"軟實力" (soft skill),其實不然!
申請學校就是一個溝通、銷售、說服的過程,面試官是聽眾,你要賣的是你這個申請者、你和這間學校是天造地設命定搭配的這個"想法"。又或是申請工作實習、應徵工作,小組討論,都在應用"溝通、銷售、說服"的概念邏輯。
力可邀請Chen-en來分享並傳授他身為學霸、人生勝利組的觀察跟個人經驗,引導學生如何達到說服的藝術。
Goal: Prepare to communicate and pitch with confidence.
Length: 1.5 hours
Dates: Sept. 9 Sept. 10 Oct. 14 and Oct. 15 afternoons
For Grades 10 to 12
Fees NTD 1000 (minimum 3 sign ups) Fapiao will be issued 將開立發票
What you will learn
- The difference between talking and communicating; communication is a two-way street.
- How to apply active communication not just active listening to reduce friction and achieve the desired outcome.
- Why is sales important? The most important product you need to sell is...you & your ideas!. It’s not just a soft skill; it’s a life skill.
- How to structure your pitch and make it memorable so the message gets through to your audience.
“Communication is a skill that you can learn. It's like riding a bicycle or typing. If you're wiling to work at it you can rapidly improve the qualify of every part of your life.”
Join us to sharp your communication skills and learn the art of persuasion.
說話的藝術是一個可以後天學習、加強的能力,跟我們一起精進說服力。
About the Lecturer 關於講者

Chen-en Tsaur
"don't talk, communicate."
Chen-en has developed her career at Deutsche Bank in New York and London where she has been responsible for risk management and electronic sales trading. Over the past decade she has helped FIS MSCI and CFRA Research expand into new markets and grow key accounts in APAC. As the Head of Business Development at CFRA Research she led the team in achieving product-market fit for niche equity research products through a combination of industry insights and cross-functional communication.
Chen-en is an experienced speaker who frequently presents on facilitation meeting design and effective communication. She has been teaching an online course on problem-solving since 2022.
She holds an MBA from INSEAD and a Bachelor of Science degree in Finance from Carnegie Mellon University.
【What Previous Audience Said about Chen-en's Workshop】
- "Highly structured with case studies to follow the instructor and know what you need to improve"
- "Relatable exercises. I can translate these skills into my everyday life."
- "The presenter was confident and experienced and the material was well structured."
- "The facilitator was friendly and approachable and she made sure to engage with the entire room of participants. It was a smooth and friendly environment which made it more fun."
Need more info? 需要更多資訊,歡迎與我們聯繫
- Line: (@TrinityScholar)
- Email到info@trinityscholar.com
- Call 致電 886-2-27716002



